Wednesday, 21 March 2012

In review + work in progress

These days I find myself always thinking and asking 'Where has the time gone?'. The last 4-5 months have been so busy and hectic with life matters, church activities, a dissertation, and minor to major deadlines that have had to be met. So far 2012 has been one big blur. I have not had the time to process recent events, which I guess is where good ol' blogging comes in useful. :P

Work in progress

I'm currently working on four final major projects. One of them is one of the YCN student awards, live creative briefs. The brief is to promote the currently unknown soft drinks company 'Feel Good Drinks Co', and their brand of drinks.
Their tone of voice is friendly, cheerful and cheeky (wanting to put a smile on peoples faces); aimed at a young market, 16-35 year olds. My approach for this project is to steer away from the cutesy innocent drinks style and tone of voice (excluding the smiling sample cups below) because its been over done and I have chosen to focus on students and young professionals as my main market. So at uni I conducted an interactive survey, in which I got students to have a sample of the drink and then draw or write in response to my research question 'what makes you smile?'.
Here are some of the results that I have now plastered on one of my walls for easier analysis and viewing...


Overall I can conclude that students are pretty much a social bunch, who love free stuff, being with their friends and other happy people.

What makes you smile? :)

Saturday, 17 March 2012

And Again... Lurpark Advert

It has been a long while since I have posted; two years to be exact; apologies to any avid readers. Well I'm back - please excuse me while I fix, adjust and kick my blog back into some sort of shape!

Meanwhile...
Loving the pacing, and overall editing of the new Lurpak advert.

 

Saturday, 16 October 2010

Summer 2010 Over

The summer is over and it's officially back to university for me; exciting, but I know there is going to be a truck load of work with my name on it.

Print and video ads for a paint-maker company designed by 'McKinney' ad agency.



Tuesday, 10 August 2010

Clothing Sculptures

Guerra de la Paz is the composite name of the Cuban born, creative duo, Alain Guerra and Neraldo de la Paz - who live & work in Miami, FL.

"Our work is based on a combination of traditional disciplines and experimentation with dimension and the use of unconventional materials. It is inspired by essential familiarity with the ready made and the archaeological qualities that found objects possesses. encapsulating an energy that reveals underlying meanings and depicts the significance of mass produced refuse on our society."
 


"Gaining access to an overabundance of discarded clothing - relics that once helped define an individuals personality and communally speak of environmental issues, mass consumption and disposabilty - opened the doors for us to working with garments as a material."


Thursday, 29 July 2010

Every Pianists dream...

...ok maybe not every pianists dream, but possibly mine? Knowing how to play the piano is awesome enough, but these piano inspired spaces are just too cool...




Piano & Violin 'Urban Planning Exhibition' building in Huainan city, China. The main building is the piano, whilst the violin is the entrance with stairs.

Tuesday, 20 July 2010

Plain White Tee's?...

I say, anything BUT just plain & white...kick ass duo designer's Shikisai take T-shirt Design & Illustration to a 'whole nuva interactive level'....It's my birthday soon & I want me one of these...or 2  : D


 

Sunday, 13 June 2010

This Summer

 
I'm practically on Summer holiday & so far have come up with a few Summer time (creative) goals (on going list)
  • Draw at least 2-4 times a week, since I hardly do
  • Visit more exhibitions
  • Commit to blogging on a regs
  • Get a job?
  • Fill out 2 sketch books
  • Create & Design stuff e.g a dress or bag
  • Read more Design & Visual Culture books, blogs & mags
  • Start up on creative writing again
  • Explore untrodden, creative ground
  • Practise Piano everyday & learn half if not all the scales


"When you are not practicing, remember, someone somewhere is practicing, and when you meet him he will win” -Ed Macauley

Saturday, 12 June 2010

A Blank Canvas


....ok well not totally blank...I've decided to delete a lot of my old posts (only keeping a few), as a sort of 'I'm starting this blog again without totally starting again'. Not 100% sure why, but I want to take on a different approach for this blog, so lets see how things go. I guess this is where I re-introduce; my blog is a space for me to be inspired and to inspire, a space of fun, art, design & fashion, not forgetting bits and bobs of my own work. Anything before this post is old stuff....
 Happy browsing/reading! :)