Elpizo S/S 2014

Elpizo SS14 Collection 

See the rest here www.elpizostore.com

Let's Catch Up: Fashion & Art

It's been a long time coming but at last, a post! This summer and last few months were very designful (pun on eventful), brimming with lots of learning curves and growth as a creative (Waaahhoo!), with a few moments of ups and many downs (bohoo!), but let's talk about the former.


I interned as a designer at a Pop Art inspired fashion label; working on the S/S 2014 collection. With a touch of humor the label is very playful and surreal. I gained a whole lot of insight into the fashion industry and the general logistics of running a fashion business. There was another design intern I had the utmost pleasure working alongside and made the whole experience such a laugh. I will definitely look back at the goofy memories we made with the silliest grin on my face, check out his work here, it's pretty cool!

I've also been head buried in freelance design work, including the opportunity to work with an up and coming fashion designer, but I'll leave that for another post, and instead leave you with this, a live graffiti art battle by Spraying Bricks, at the 'Social Media Week London' launch party.




What have you been up to?

Floral Alchemy - Digital Collage by Sixto-Juan Zavala

IBM's Smart Advertising for Smarter Cities

Adverting meets function...

IBM aims to create 'solutions that help cities all over the world get smarter, in order to make life in those cities better.' To get this across IBM collaborated with ad agency Ogilvy (France) and created outdoor advertising with added function, doubling as a bench, a ramp and shelter.

Watch Video Here

Sketchbook Series {Four}

Previously in Sketchbook Series:
3    2    1

Fruit Salad: Roundup

Fruit Salad: A mixture of different types of chopped fruit

Here's my first roundup & mix of links, websites and articles that I've come across and have found to be either insightful, resourceful or just plain great and fun:

+ All designers & freelancers out there, when should you work for free? A fun flow chart by Jessica Hische.

+ A visual search engine letting you search across multiple design inspiration websites!

+ Is it just a trend or is design moving forward, a look at flat design: 1  2

+ Ben Barrett-Forrest's creative stop motion on the history of Type.

+ Nerd up your type game with letterer/illustrator J. Hische as she shares her type knowledge.

A previous Design Fruit post:
+ A few words of encouragement: stopping fear of failure from disrupting your creativity. >>>>


What interesting links have you come cross recently? Please share below!

UAL: LCC Graphic Design Graduate Show '13

Been a bit quiet this month but making up for it, I promise this post is gonna be a great one...
Last week Thursday I headed down to the private view of my uni's exhibition, showcasing the design fruit of this years design graduates, including a few of my friends and peers. It was quite a packed night so it eventually become difficult for my friend and I to take all the photographs we wanted but here are a few of the pieces that caught my eye...(tried my best to credit)



Illustration Pathway -----------

Simon Phan and his 'Flower Girls', these illustrations and wall mural carry a cheeky 60's vibe!


(Google Zeitgeist 2012) Illustrations by Susan Yan Mach



Hiphop inspired series by Jasmine Sehra







Illustration by Claudine O'Sullivan



Again by Susan Yan Mach (Children Careers 2012)



Interaction & Moving Image Pathway -----------

A pun and reversal on exhibition signs; every avid museum and exhibition goer know these signs all too well.



Definitely one of my favourite pieces of the show; that awkward moment and anticipation that takes place just before popping a balloon. An installation exploring the suspense of sound by Jeff Chun-Hee Luu.




Advertising Pathway---------




Live branding project for BumbleBee BKRY by Shuhena Begum




More from Interaction & Moving Image Pathway---------

This interactive swing brings back the nostalgia of childhood, with film clips typically associated with childhood memories projected on the wall in front.


Another one of my favourites; the mastermind behind this hanging installation, that is Romain Meunier, uses the interaction and touch between humans as a conductor to make the connected guitars play, and depending on how soft or hard you pressed against the other person, controlled how forte the guitars played. Now that's what you call true music conducting; haha see what I did there.



This was a fun installation memory game which certainly captured Google's brand. The letters light up in a particular pattern which you have to remember and correctly press each letter in the right order. Who else can see this in Google's HQ?



Typo/graphic Design Pathway---------

Social commentary on consumerism being the new religion, married together with religious architecture. A closer look reveals images of models, media, fashion brands and basically everything materialistic in western culture. By James Sanderson


What caught your eye?

See More Design Fruit:
lccgraphics2013.com

Colour Palette

I took this photograph for a design project in one of my favourite areas in London, good old Liverpool St, which neighbors Spitalfields, Shoreditch and Brick Lane - a cultural, arts & design haven! I was inspired by the colours used in this particular architectural space so took out my camera; plus it was a beautiful day.